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Describing, Clarifying and Presenting Data

2. Characteristic, Variable and Measurement

2.1. The relationship between characteristic and variable

2.1.1. Ensuring a valid relationship between a characteristic and a variable

For measurements on a variable to be valid, they must be:

  • correct, and
  • relevant to the issue being studied.

Let’s consider an example. In 1996, the Australian Bureau of Statistics (ABS) conducted a study to assess the literacy skills of Australians. The ABS decided that a measure of literacy would be obtained by asking participants to complete some simple literacy-related tasks. These consisted of "using a bus timetable, working out the cost of discounted items 'on sale', and following a manufacturer's warranty instructions for a refrigerator."[2] The survey was designed to assess 'prose literacy', 'document literacy' and 'quantitative literacy', as shown in the table below.

The ABS did not attempt to measure every aspect of the characteristic ‘literacy’. They clearly identified the sub-characteristics of literacy in which they were interested, and then defined the aspects that they were attempting to measure. The survey indicated that over 40 percent of Australians would be expected to experience some difficulty making sense of printed materials.

SCENARIO

Upon reading the ABS report, a reporter for a newspaper commented that the study showed that over 40 percent of Australians could not read or write. Explain if this was an accurate or inaccurate interpretation of the data.


Are the variables selected valid measures of the characteristic?

Did the variables identified by the ABS represent valid measures of the characteristic? According to the ABS this 'task-based' method for assessing literacy is valid because it has been developed and tested in other countries and then modified for the Australian context. It was also trialled in Australia before being used more widely. Such statements serve to support their argument for the validity of the variables that they used to measure aspects of literacy.

If the characteristic is well understood, then it is usually easier to identify a variable that is valid. For example, if you wanted to measure height, then you could use an instrument like a measuring tape and measure people's height in centimetres. Most people would accept your variable as a valid measure of height. The accuracy of your measure would, of course, depend on the accuracy of your measuring tape and on how it was used to measure heights.

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