Communication and Media

If you are passionate about real-world issues, making a difference, and learning creative, technical and conceptual skills, then a degree in the communications and media sphere is for you. Graduates with the ability to conduct research and communicate with different audiences for different purposes are in high demand by communication and media industries, as well as a range of other professions. You will learn to produce and present engaging, informative and timely stories for current and future media professions.

Area of interest

Journalism and reporting is an evolving industry that encompasses a multitude of media including print, video, audio, web, and social media to inform, engage and entertain. Journalists have highly honed research, investigation and writing skills and are able to convey a compelling story gathered from various sources.

The Bachelor of Journalism provides in-depth hands-on training in journalism, converging media (audio, video, web, mobile), digital communication and multimedia storytelling. It has a strong professional focus, with an emphasis on practical learning with studio-based studies in multimedia content production. You will learn to research, produce and present informative, entertaining and timely multimedia stories in short and long-form, including podcasting and webcasting, and you will work independently and collaboratively.

The Bachelor of Communication and Media (Journalism major) will develop your skills in reporting and storytelling, with a focus on multimedia content creation and multi-platform publication. Alongside these practical skills, you will learn about the changing media landscape and the impact of journalism on effective communication across communities locally and worldwide.

You will learn from experienced journalists about the exciting new opportunities for multimedia content creators who have a strong understanding of media platforms, who are skilled in managing deadlines within the news cycle and who are passionate about journalism in all its forms.

Students are invited to be part of the UOWTV student newsroom, and produce coverage for its website, YouTube channel and social media platforms. You will have real deadlines and will engage with community and industry. You will also explore and innovate within journalism’s changing environment, including podcasting, data journalism and immersive video.

Undergraduate degrees 

Minors and electives

Postgraduate degrees

Learn skills in digital media production, content development, social media curation and project design through ideas and practice. These real-world practical skills are backed up with high-level critical and creative analysis of emergent media phenomena.

Students will graduate as digital change-makers, with future-facing career options in social media management, digital content analysis, online campaign design, digital innovation and creative entrepreneurship.

Undergraduate degrees 

Minors and electives

Postgraduate degrees

The global screen media major explores how digital screen media is changing in a global context.

You will learn how to produce innovative content for both niche and mainstream audiences and learn how screen and entertainment media are financed, produced and distributed around the world. You will develop expertise in analysing the language of visual media, while you explore the movies, TV shows and newer media forms that are emerging with specific audiences in mind.

At the same time, you will learn a suite of practical skills in screen production and transmedia storytelling that will enable you to express your own ideas creatively and with social impact.

Undergraduate degrees 

Minors and electives

Postgraduate degrees

The fields of marketing, communication and advertising deliver coordinated messages about products and services through various channels, such as television, radio, social media and experiential activities. Their aim is to help people make informed choices and influence how they think, feel and consume products.

The marketing communication & advertising major will prepare you for a career in advertising, public relations and corporate branding. You will be able to research, plan, execute and manage marketing campaigns. You'll also acquire skills in issue management, communications technology, product publicity, crisis communications and media relations.

Undergraduate degrees 

Minors and electives

Postgraduate degrees

Studying visual communication design at UOW will introduce you to a range of modern design principles and practices in both a regional and global context. You will be encouraged to explore your individual creativity through typography, social impact design, spatial design and interaction design. You will learn how to apply design principles to develop creative solutions and enhance innovation. Through this major you will explore media and technology forms relevant to contemporary and emerging design practice.

Master of Communication and Media

Join the next generation of creators and innovators. Place yourself at the forefront of a dynamic and ever-changing industry and strategically tailor this degree to expand your career opportunities.

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UOWTV

UOWTV is a showcase of UOW storytelling, creativity and journalism. It has a social-first approach to sharing stories of UOW and the community. Work is showcased across social media platforms, YouTube and the UOWTV website.

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