Bachelor of Creative Arts – Bachelor of Communication and Media | 2018

Overview

Studying a Bachelor of Communication and Media degree will prepare you to succeed in advertising, digital communication, public relations and corporate branding. You will be able to research, plan, execute and manage marketing campaigns, while acquiring skills in issue management, product publicity, crisis communications, and media relations. A Bachelor of Creative Arts involves practice-based work and theoretical exploration of forms and genres.

The Bachelor of Creative Arts - Bachelor of Communication and Media has a strong focus on the creative industries, and encourages an understanding of how producers and consumers interact in a media saturated world. UOW connects hands-on studio production with critical reflection. This degree will equip you with a diverse set of skills including critical and creative thinking and effective communication and problem solving skills, all of which are required for high achievement in a range careers.

Entry Requirements & Credit Arrangements

Information on academic and English language requirements, as well as eligibility for credit for prior learning, is available from the Course Finder.

Course Learning Outcomes

The course learning outcomes in each of these degrees complement and consolidate outcomes in the partner degree. Applied across two discipline areas, the outcomes are achieved at a broader and more comprehensive level.

Please refer to the Undergraduate Course Handbook page of each individual degree for a comprehensive list of degree course learning outcomes.

Course Structure

To qualify for the award of this degree, students must complete a minimum of 216 credit points comprised of the following:

1. The core subjects prescribed for the Bachelor of Creative Arts (24 credit points);
2. One of the majors listed for the Bachelor of Creative Arts (minimum 72 and maximum 96 credit points);
3. The core subjects prescribed for the Bachelor of Communication and Media (48 credit points);
4. One of the majors listed for the Bachelor of Communication and Media (48 credit points);
5. If required, lective subjects to bring the total number of credit points completed to 216.

Note: No more than 90 credit points at 100-level can be counted, and students must achieve a clear pass in the core 300 level subjects.

Majors

Students completing this degree will complete at least two majors. One chosen from the Bachelor of Creative Arts, and one from the Bachelor of Communication and Media. Follow the links to each Course Handbook page for information on the majors available in each degree.

NOTE: Students in this degree cannot take the 'Visual Arts and Design' major with the 'Visual Communication Design' major.

Minors

Minors available for each degree are outlined on the course handbook pages:

• Bachelor of Creative Arts;
• Bachelor of Communication and Media.

Students can take Minors as part of their double degree program provided they meet the requirements set. Minor studies consist of a minimum of 24 credit points of which no more than 12 credit points at 100 level can be counted.

Minors appear on the transcript (academic record) but do not appear on the testamur. To have a minor study recorded, students must submit an Application to Declare or Change Intended Major/Minor.

Information regarding minors, including which subjects to take to complete a minor, are available on the 2018 General Schedule of Minors page.

Work Integrated Learning

Undertaking a work integrated learning (WIL) experience during your university education is now a significant contributor to being competitive in securing employment in your field of choice when you graduate from UOW.

Bachelor of Creative Arts students may apply via their Course Coordinator to enrol into the Creative Arts Internship subject, CACS302. The Faculty offers a limited number of industry placements each year. These offer students hands-on experience in cultural organisations that have agreed to partner with the Faculty on this initiative. Typically students will spend a minimum of 60 hours in an organisation, working on an agreed project from their major study area, with exposure to a fully operational professional environment. These hours can be undertaken on a daily basis or as a single block as negotiated with the host organisation. Students are selected for this opportunity on the basis of both strong academic achievement and through application and interview.

In their third year students will undertake a major project in their chosen discipline continuing to build student experience, expertise and maturity, working with a range of methodologies and processes in a context that simulates professional working conditions.

Third year students may choose to take an additional history/theory subject, particularly if they are interested in Honours or teaching, however, they also have the option of enrolling in CACS301, the Professional Practice subject. In this subject, students will map professional and career pathways in the context of both individual artistic practice and the creative and cultural industries. It will develop an understanding of arts infrastructure, including government agencies, the commercial and the not-for-profit sector. Fundamental professional avenues of support such as legal advisory services and funding structures will be introduced as well as individual portfolios and curriculum vitae, project and funding submission development and making presentations. Students will undertake an individual research assignment into an aspect of the arts that fits with their career ambitions. The subject will be delivered in partnership with key arts and cultural organisations.

Honours

Students can do an Honours degree in either the Bachelor of Creative Arts or the Bachelor of Communication and Media. This requires additional study (one year full-time, or two years part-time).

Honours may be undertaken by students who meet the requirements for enrolment.

Students should consult the single degree entries for Honours requirements. 

Other Information

The Faculty may impose quotas on subjects to ensure optimal class sizes.

Further information is available via email: lha-enquiries@uow.edu.au