Master of Strategic Management - Master of Strategic Marketing
Testamur Title of Degree:
Master of Strategic Management
Master of Strategic Marketing
Abbreviation:
MStratMgmt-MStratMark
Home Faculty:
Commerce
Duration:
2 years or part-time equivalent
Total Credit Points:
84
Delivery Mode:
On Campus
Starting Session(s):
Autumn/Spring
Location:
Wollongong
UOW Course Code:
1590
CRICOS Code:
061862D
Overview
This double degree program allows students to undertake complementary study in related fields and gives them the opportunity to develop expertise in both management and marketing.
The Master of Strategic Management provides an opportunity for career advancement for managers. This rigorous and intellectually challenging program will assist in the development of key personal and technical skills.
The Master of Strategic Marketing is designed to enhance graduates' career opportunities in the marketing field. Students will have the opportunity to study in-depth a wide range of advanced topics in marketing and gain both generalist and specialist marketing skills that are professionally-oriented.
Entry Requirements / Assumed Knowledge
Applicants must have a Bachelor degree in commerce, business or equivalent from a recognised tertiary institution with an average mark of at least 60%. Applicants with a combination of other university qualifications plus relevant professional experience may also be considered.
Course Program
Students will undertake 48 credit points (8 subjects) from the Master of Strategic Management schedule plus a further 36 credit points (6 subjects) from the Master of Strategic Marketing schedule as listed below:
