| |
Specialisation C-40
IN ADDITION TO THE CORE SUBJECTS,
THE FOLLOWING SUBJECTS ARE REQUIRED FOR THE COMBINED SPECIALISATION
IN LEGAL STUDIES AND MARKETING
Plus at least one of the following
Plus
| ACCY212
|
Accounting for Marketing
Decisions |
6 |
| LAW210
|
Contract Law |
6 |
| LAW364
|
Consumer Protection and
Business Finance |
6 |
| MARK217
|
Consumer Behaviour |
6 |
| MARK239
|
Information for Marketing
Decisions |
6 |
| MARK319
|
Applied Marketing Research
|
6 |
| MARK333
|
Advertising and Promotion
Strategy |
6 |
| MARK344
|
Marketing Strategy |
6 |
Plus at least three of the following
| LAW302
|
Law of Business Organisations
|
6 |
| LAW308
|
Administrative Law |
6 |
| LAW330
|
Law of Employment |
6 |
| LAW331
|
Industrial and Intellectual
Property Law |
6 |
| LAW334
|
Environmental Law |
6 |
| LAW335
|
Anti-Discrimination Law
|
6 |
Plus two of the following
| MARK240
|
Marketing and Consumer
Behaviour in East and South-East Asia |
6 |
| MARK270
|
Services Marketing |
6 |
| MARK301
|
Marketing on the Internet
|
6 |
| MARK317
|
Business to Business Marketing
|
6 |
| MARK343
|
International Marketing
|
6 |
| MARK356
|
New Product Marketing |
6 |
| MARK359
|
Sales Management |
6 |
| MARK397
|
Retail Marketing Management
|
6 |
|
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