| |
Specialisation C-48
IN ADDITION TO THE CORE SUBJECTS,
THE FOLLOWING SUBJECTS ARE REQUIRED FOR THE COMBINED SPECIALISATION
IN MARKETING AND INDUSTRIAL RELATIONS
| COMM100
|
Employment Relations |
6 |
| ECON101
|
Introductory Macroeconomics
|
6 |
| LAW100
|
Law in Society |
6 |
| ACCY212
|
Accounting for Marketing
Decisions |
6 |
| MARK217
|
Consumer Behaviour |
6 |
| MARK239
|
Information for Marketing
Decisions |
6 |
| MARK319
|
Applied Marketing Research
|
6 |
| MARK333
|
Advertising and Promotion
Strategy |
6 |
| MARK344
|
Marketing Strategy |
6 |
Plus one of the following
| ECON140
|
Industrial Relations B:
Wage Determination |
6 |
| ECON240
|
Industrial Relations B:
Wage Determination |
8 |
Plus one of the following
Plus two of the following
| MARK240
|
Marketing and Consumer
Behaviour in East and South-East Asia |
6 |
| MARK270
|
Services Marketing |
6 |
| MARK301
|
Marketing on the Internet
|
6 |
| MARK317
|
Business to Business Marketing
|
6 |
| MARK343
|
International Marketing
|
6 |
| MARK356
|
New Product Marketing |
6 |
| MARK359
|
Sales Management |
6 |
| MARK397
|
Retail Marketing Management
|
6 |
Plus three of the following
| ECON308
|
Labour Economics |
8 |
| ECON340
|
Comparative Studies in
Industrial Relations |
8 |
| COMM341
|
International and Comparative
Employment Relations |
8 |
| ECON348
|
Employers and Industrial
Relations |
8 |
| ECON352
|
Negotiationm, Advocacy
and Bargaining |
8 |
Plus
at least one of the following
| LAW330
|
Law of Employment |
6 |
| LAW332
|
Labour Relations Law |
6 |
| LAW335
|
Anti-Discrimination Law
|
6 |
| MGMT398
|
Human Resource Management
|
6 |
|
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