About Marketing
Marketing Research
Information for Students
Current Doctoral research
The Marketing Discipline's research students are preparing theses with the
following titles:
|
Research Students
|
Topics
|
| Amina Ait El Houssi | The Use of Analogies to Communicate New Product Benefits |
| Sherine Antoun | Mobile Robot Navigation using Fuzzy Logic and Landmarks Detected with CTFM Ultrasonic Sensors |
| Janice Bagot | An Investigation of the Help-seeking Behaviour of Adolescents Who Sexually Offend against Children |
| Valerie Baker | Role of Executive Judgement in Gaining Advantage from IT |
| Michael Camit | The Impact of Migration and Assimilation in the Understanding and Adoption of Health Communication Messages |
| John Cantrell | An Empirical Investigation into the Drivers and Barriers for Corporate Donation Behaviour in Australia and the Implications for the Social Marketing Campaigns of Non-Profit Organisations |
| Robert Grant | Customer Information Acquisition Behaviour |
| Katie Lazarevski | Improving Segment Selection at Tourism Destinations |
| Alan Pomering | Consumer Responses to Corporate Social Responsibility |
| Melanie Randle | Attracting volunteers in a multicultural society - managing heterogeneity of volunteering motivations by integrated market structure analysis |
| Ahmad Rashdan | The Effect of Culture on E-Commerce Adoption |
| Janette Rowland | Integrating R&D and Marketing: An Empirical Investigation of the Frequency and Effectiveness of Cross-Functional Integration Methods used by Australian Manufacturers during their New Product Development Activities |
| Paul Saintlain | Ethical Consumption: a model for generating consumer influence strategies |
| Oriel Webster | Management Model for Multi-Project and Multi-Partner Collaborative Concurrent Engineering Projects |
Last reviewed: 11 September, 2009