Marketing

Marketing and Public Relations are creative, dynamic and exciting fields to study or work within and play key roles in engaging, building and maintaining relationships with a diverse set of stakeholders. Communicating with people is at the very heart of Marketing and Public Relations activity. Discipline members have an international reputation for high quality teaching and research.

The discipline is supportive of the student body, 'The M & M Society', the Australian Institute of Marketing and other professional institutes, alongside high profile employers who can offer our graduates exciting careers in Marketing or Public Relations. A number of organisations sponsor annual prizes for students studying Marketing. The University also has an extensive International Student Exchange Program.

The Associate Head of School - Marketing discipline is Dr Venkat Yanamandram (Acting).  Students with specific enquiries about studying undergraduate Marketing should contact Dr Shahriar Akter at sakter@uow.edu.au or Dr Lois Burgess  for Public Relations at lburgess@uow.edu.au

 

Postgraduate students can enrol in programs tailored to their career goals, designed to provide participants with a a comprehensive and relevant understanding of business and Marketing. Enquiries regarding postgraduate studies relating to Marketing should be directed via Dr Ping Kattiypornpong at pingk@uow.edu.au or in Public Relations via Ms Sue Slowikowski at sues@uow.edu.au  

For more information on the Discipline's research interests and activities, please click here.