Dr Shaun Powell
Senior Lecturer

Associate Head of School

E-mail: spowell@uow.edu.au
Telephone: +61 2 4221 3752
Fax: +61 2 4227 2785
Location: Building 40 Room 117

Consultation Hours:
http://commfac.uow.edu.au/consult/

Qualifications

PhD, University of Strathclyde
BA (1st class Honours), University of Strathclyde
 

Research Interests

– Social and Interactive Media within Public Relations and Marketing
– Corporate identity, branding, marketing and public relations
– Marketing and corporate social responsibility
 

Professional Memberships

– American Marketing Association
– Academy of Marketing Science
– Marketing Science Institute (USA)
– Fellow of the Higher Education Academy FHEA(UK)
 

Background

Prior to taking up the role of Associate Head of School and Head of Marketing and Public Relations, Shaun was based within a number of Universities in the UK and a visiting lecturer in other parts of Europe, following 15 years in industry. His research/teaching nexus and consultancy expertise is focused upon the interlink between Ethical Corporate Marketing and Branding, Corporate Social Responsibility (CSR), Corporate Sustainable Development, Corporate Communications and Interactive Public Relations.

He is a member of various Journal editorial boards, an experienced Journal guest editor, and has published in a number of International Journals, books and conference proceedings. Amongst other Journals Shaun has recently co-guest edited a special edition of the European Journal of Marketing (Volume 45, No 9/10) focused upon 'Identity Perspectives on Corporate and Organisational Marketing' which is available by clicking here.

His commentary on 'The Nexus between Ethical Corporate Marketing, Ethical Corporate Identity and Corporate Social Responsibility: An Internal Organisational Perspective' is available here 

UOW RIS profile