BCom (Capetown), MBA (Edith Cowan University)
Adding value to achieve better pricing levels in business to business markets, services marketing and marketing strategy
Robert has held senior marketing roles in a variety of tourism organisations. Before moving into consulting he was Executive Director of the Perth Convention Bureau. His consulting work broadened his experience in the areas of business to business marketing and distribution issues for a range of companies in the Illawarra and Sydney regions.
Robert draws on this experience in his lectures to give practical relevance to the theory presented in text books.
UOW RIS Profile
Last reviewed: 2 November, 2012